The dawn of the information age has been a true game changer for the business world. Intricate networks of data, demand and online transactions are making it difficult for traditional business models to keep up. More than ever before, consumers drive the economy. Businesses have only recently started to catch on, and they’re beginning to rely on a new breed of specialists to channel the voice of the modern consumer. IE University’s Dual Degree program combining the Master in Management and the Master in Market Research and Consumer Behavior will give you the skills to fulfill this increasingly crucial need. The key to modern business is to ground yourself in the present, while setting your sights on the future. Businesses have always needed experts in sales and entrepreneurship to inspire innovation—but now this demand has skyrocketed. Take your career one step further, directly to the border between today and tomorrow. In order to stay at the forefront of the business world, you’ll need to know how to create policies that are guided by consumer psychology and behavior, and backed up by market analytics. |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
Requirements: - Bachelor degree from an accredited university*
- Official university transcripts (certified translation into English or Spanish)
- 1 page CV/Resume. See the example here.
- Personal statement
- Contact information of two relevant academic or professional references.
- English language certificate – we accept the TOEFL (minimum score of 100 but 105 recommended), the IELTS (minimum score of 7 but 7.5 recommended), Duolingo English Test (minimum score 130) or a Cambridge Advanced level. A certificate is not required if you are a native speaker, you completed an undergraduate degree in English, you have worked and lived for more than two years in an English speaking country, or if you have extensive professional experience in English. Nevertheless, should the Admissions Committee find it necessary, they may request one of the certificates mentioned above** .
- Photocopy of current passport
- Passport size picture
*Possible additional legalization and/or translation requirements might be applicable.
Please click here for more info.
*The Online Application Form is only the first step. An entrance exam is required to students. More details on “Entrance exam”.
**The validity of all previously mentioned English language certificates for IE University's admissions process is two years from the date you took the exam. |
| Test Scores: | - Test of English as a Foreign Language (Internet Based) or International English Language Testing System (academic or immigration) or DuoLingo
|
| Additional Admission Requirements: | - Letter(s) of Reference
- Resume/Curriculum Vitae
- Statement of Research Interests
Candidates are required to take either the ieGAT (IE Global Admission Test), GMAT or GRE tests. |
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.